Acer maintains its dominance in both consumer and gaming segments, building on two decades of sustained market leadership.
MANILA, July 13, 2026 – Acer has once again secured its position as the Philippines’ No. 1 laptop brand, extending its market leadership to 20 consecutive years. Nielsen-GfK data for the first five months of 2026 shows the company holding a 37% share of the consumer laptop market and a 34.5% share of the gaming laptop segment.
This sustained performance builds on a remarkable milestone for Acer. The company has held the title of the Philippines’ No. 1 laptop brand for 20 consecutive years, from 2006 to 2025, according to the IDC Quarterly Personal Computing Device Tracker (Q4 2025). It enters 2026 on the heels of a record-breaking year, having achieved an all-time high 37.3% share of the consumer laptop market in 2025, fueled by strong demand across both its gaming and mainstream laptop portfolios.
“These achievements are deeply meaningful to us as we celebrate Acer’s 50th anniversary,” said Sue Ong-Lim, Managing Director of Acer Philippines. “They reflect our strong commitment to our mission of breaking barriers between people and technology, one that has guided our innovations for five decades.”
More than a hardware provider
Acer’s success extends beyond its products. With an expansive retail footprint, dependable after-sales support, and meaningful brand initiatives, the company has grown into a lifestyle brand that connects with Filipino consumers. Its deep understanding of the aspirations and everyday needs of the country’s youth is at the heart of its flagship initiatives, including:
Acer Day: Celebrating its 10th year, Acer Day continues to bring technology and lifestyle together through exclusive experiences, interactive activities, and meaningful community engagement.
Asia Pacific Predator League: Now in its 8th year, the Asia Pacific Predator League remains one of the region’s premier esports tournaments, providing a competitive platform for emerging and established gaming talent across Asia Pacific.
Beyond Consumer and Gaming
Acer has also reinforced its commitment to the education sector through the Acer Edu Summit, a regional conference that convenes policymakers, educators, and technology experts to exchange insights on the future of education. The event focuses on how artificial intelligence (AI) and human-centered innovation can help shape more inclusive, effective, and future-ready learning environments.
50 Years of Innovation
As Acer celebrates its 50th anniversary in 2026, the company continues to uphold its mission of making technology more accessible and empowering for everyone. Guided by this commitment, Acer remains at the forefront of innovation, delivering quality, reliability, and meaningful community engagement while continuing to set industry standards.
For the latest updates and more information, follow Acer Philippines on Facebook at @AcerPH or visit the company’s official website at www.acer.com.
