How Smart made the new Hyun Bin, Son Ye Jin TVC possible

Last February 14, Smart delivered a video surprise that sent fans of power couple Hyun Bin and Son Ye Jin into total K-lig frenzy. Like a climax to a trilogy that started with Hyun Bin’s Simple Smart Ako TVC last June to Son Ye Jin’s Smart Signature turn, the new Smart 5G campaign just made […]

Hyun Bin and Son Ye Jin send fans’ hearts aflutter in new Smart TVC

As a huge Valentine’s Day treat, mobile services provider Smart Communications, Inc. made the romantic wishes of K-Drama fans come true with the launch of a new TVC featuring Hyun Bin and Son Ye Jin.    This is the first time the Crash Landing On You (CLOY) leads find themselves sharing the screen after their critically acclaimed and highly beloved drama series.  The TVC—which […]